A Business degree provides the concepts and skills for success in business and for future study. Areas studied include financial and quantitative analysis, business law, entrepreneurship, managerial decision-making, ethics, marketing,accounting, written and oral communication, economics and computer expertise. A Stonecipher School of Business degree meets the needs of the highly competitive and ever-changing business world through small classes, personalized advising, quality faculty, and world class facilities!
The Entrepreneurship concentration helps students develop their skills to create successful companies. Topics discussed include business plans, the value chain, revenue models, venture capital, technology, new venture growth, and harvesting the new venture. The entrepreneurship students, at the end of their studies, will possess the capabilities to start their own companies.
Wilburn L. Smith Center for Entrepreneurship
The Finance concentration provides the knowledge needed to apply theories, methods, and techniques in all areas of finance. Concentration courses emphasize corporate and personal finance, as well as the functions of financial institutions.
General Business Concentration
The General Business concentration provides greater flexibility in developing a program tailored to the student’s needs and objectives. Students take advanced courses from each of the other concentrations to gain a broad understanding of business.
The Management concentration provides the knowledge and professional skills necessary for effective performance in public or private sector organizations. Managerial skills for large and small businesses are addressed from both a theory and applications approach.
Management Information Systems Concentration
The Management Information Systems concentration prepares students for careers requiring computer knowledge and information technology. The curriculum integrates the concepts of accounting, finance, marketing and management with information technology methods.
The Marketing concentration develops analytical abilities for intensive study of current marketing trends. Courses emphasize (1) problem solving and decision-making; (2) marketing plans and marketing policy, strategy, and procedures; and (3) qualitative and quantitative research methods.
Business Administration for Music Majors
Management Information Systems
Human Resources Management
Personal Financial Planning